Wikitoro author Mike Druttman Written by Mike Druttman
Wikitoro fact checker Nick Zelver Fact checked by Nick Zelver
Updated Feb, 2025

If you’re even remotely into cryptocurrency or tech stocks, chances are you’ve heard of Jay Smith—better known as "jaynemesis" on eToro. One of the platform’s most followed Popular Investors, Smith has built a reputation for his sharp market analysis and bold investment moves. But what makes him stand out?

Well, for starters, he’s not your average trader. Before making a name for himself in finance, Smith’s career spanned across PC tech support, professional esports gaming, and even managing esports teams. That unique background gives him a better expertise of the tech industry—which plays a major part in how he invests.

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Jay Smith Fact Card
Name Jay Edward Smith
Born July 1988
Nationality British
Based In London, UK

Alma Mater

Mid Kent College (BTEC National Diploma for IT professionals)

Title Popular Investor, eToro
Website jaynemesis.com
Social Media

LinkedIn: linkedin.com/in/jaynemesis

X (Twitter): x.com/jaynemesis

YouTube: youtube.com/@jaynemesis

Instagram: instagram.com/jaynemesis

Twitch: twitch.tv/jaynemesis

 

Background and Expertise

Smith didn’t just stumble into trading—his experience started in tech and gaming. Before going full-time as a trader, he worked as a PC technician, a professional esports gamer, and even an esports manager. These roles didn’t just sharpen his skills in technology and gaming—they gave him an edge in learning market trends, which he now applies to trading.

Then came the big leap.

In 2016, Smith decided to go all in on trading and walk away from his previous careers to become a full-time trader on eToro. It turned out to be the right move. His strategic technique and deep market analysis quickly gained traction and turned him into one of eToro’s most recognized Popular Investors.

The proof? Over 10,000 copiers now follow his every move using the CopyTrader system.

 

Performance: Why People Copy Jay Smith

Numbers don’t lie, and Smith’s track record speaks for itself. His 2017 return hit a staggering 340%, from a strong 76% in 2016. Since joining eToro in January 2014, he has over 10,000 copiers making use of eToro’s CopyTrader system to mirror his moves. That makes him one of the platform’s most-followed traders.

But should you copy his strategy? That depends.

 

Smith’s Trading Strategy

Smith’s technique isn’t just about riding trends. It’s structured, strategic, and much rooted in his passion for Innovative technology. Here’s how he plays the game:

 

1. Passion-Driven Investments

He doesn’t just trade for the sake of it—Smith puts his money into assets he genuinely believes in. That means a heavy focus on cryptocurrencies and technology stocks, industries he understands inside out.

 

2. Long-Term Vision Meets Short-Term Moves

Smith matches his trades with big-picture predictions. If he believes a stock or token is overvalued, he won’t hesitate to short it. Conversely, when he spots a long-term winner, he goes all in.

 

3. Betting on Innovative Technologies

Smith actively hunts for companies and projects that are innovating at scale—the kind that have the potential to become industry leaders in the next decade.

 

4. Flexibility Across Timeframes

He doesn’t lock himself into one technique. Smith employs a mix of short, medium, and long-term trades, so that he can adapt if the market takes an unexpected turn.

 

5. Fundamental Analysis First

For stocks, he looks into financials, leadership, and company fundamentals. When it comes to crypto, he examines token economics, developer teams, and real-world utility. Technical analysis? He uses it, but only to time his entries and exits—not as the core driver of his decisions.

 

How to Follow Jay Smith’s Trades Like a Pro

Want to keep an eye on Jay Smith’s trading moves? Easy. Just add him to your watchlist.

Here’s how:

  1. Head to his profile page.
  2. Spot the “+” icon next to the Copy button? Click it.
  3. A pop-up appears. Choose a watchlist category or create your own.
  4. Done. You’ll now see his updates and trading activity in your feed.

No more searching for his trades manually. You’ll always be in the loop.

 

How to Copy Smith’s Trades

Thinking about copying Jay Smith’s trades? First, you need an eToro trading account.

Getting started takes under a minute—just sign up with a username, email, and password. After that, verify your account, make an initial deposit, and you’re good to go.

Now, let’s get you set up:

  1. Go to Jay Smith’s profile: etoro.com/people/jaynemesis
  2. Click “Copy”—a new window will pop up.
  3. Enter the amount you want to invest.
  4. Set your risk management:
  5. Choose a stop-loss limit—this stops copying if your investment drops below a certain level.
  6. Decide if you want to automatically copy Smith’s future trades (just check the "Copy Open New Trades" box).
  7. Hit “Copy”—that’s it. You’re now mirroring his trades live.

With just a few clicks, you’re following one of eToro’s top traders. Keep an eye on performance, tweak your settings if needed, and let the platform do the rest.

 

Thinking of copying Jay Smith? Read this first

Jumping on board Smith’s trading style isn’t just about clicking "Copy." If you want to trade like Jay, I suggest that keep these principles in mind:

  • Stick to What You Know: Investing in sectors you’re passionate about makes it easier to understand trends and make informed decisions.
  • Think Long-Term, Trade Smart: Don’t just react to short-term fluctuations. Make sure your positions reflect your broader market outlook.
  • Look for Innovation: The best opportunities are in companies and projects that challenge the status quo.
  • Stay Flexible: A good strategy mixes short, medium, and long-term trades. Adapt when needed.
  • Know the Fundamentals: Fundamental analysis should be your go-to for evaluating stocks and crypto assets. Use technical analysis only to refine your entry and exit points.

 

eToro is a multi-asset platform which offers both investing in stocks and cryptoassets, as well as trading CFDs.

Please note that CFDs are complex instruments and come with a high risk of losing money rapidly due to leverage. 51% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work, and whether you can afford to take the high risk of losing your money.

This communication is intended for information and educational purposes only and should not be considered investment advice or investment recommendation. Past performance is not an indication of future results.

Copy Trading does not amount to investment advice.  The value of your investments may go up or down.  Your capital is at risk.

Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you should not expect to be protected if something goes wrong. Take 2 mins to learn more.

Cryptoasset investing is highly volatile and unregulated in some EU countries. No consumer protection. Tax on profits may apply.

eToro USA LLC does not offer CFDs and makes no representation and assumes no liability as to the accuracy or completeness of the content of this publication, which hasbeen prepared by our partner utilizing publicly available non-entity specific information about eToro.

 

Wikitoro author Mike Druttman About Mike Druttman

Mike Druttman, Head of Content at Wikitoro.org, has decades of expertise in marketing communications and business matching. Educated at the CAM Foundation and the Chartered Institute of Marketing, Mike has collaborated with businesses from the UK to Japan. He founded KEYZUNA, bridging Japanese businesses with global innovations. With a diverse background spanning high-tech to hospitality, Mike's articles at Wikitoro reflect his vast knowledge and unique perspective.

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eToro is a multi-asset investment platform. The value of your investments may go up or down. Your capital is at risk.